Project Updates

Aha! Creative Partners with Matagorda County, TX EDC for Website Design and Branding Strategy

Everyone at Aha! Creative is excited to congratulate Matagorda County, TX Economic Development Corporation on the launch of their new website! This comprehensive project included refreshing their brand and designing their primary website along with the design of four other City and Port websites under the Matagorda County EDC umbrella. The design emphasis focused on balancing the area’s excellent business and industry opportunity with its rich cultural and historical heritage while ensuring the website remained clean and easy to navigate.

Beginning with the primary Matagorda County EDC website, the goal of this project was to modernize the brand’s overall look and craft a streamlined website that delivers the data and content that appeal to site selectors and relocation opportunities.

With the integration of Aha! Creative Core4 tools, Building and Sites and the Demographic Dashboard, Matagorda County is able to quickly and efficiently showcase the buildings and sites available throughout the area while providing automatically updating area demographic data, all at the click of a mouse.

The natural beauty of Matagorda County blends nicely with the economic development information that decision-makers need to see. The site is dynamic and clean but makes a clear statement that the future of the area is ripe with opportunity. By showcasing the many assets, benefits, and quality of life throughout the county, the experience of visiting the Matagorda County EDC website is enjoyable and informative. Click here to visit the website.

At Aha! Creative, we believe your digital tools should work as hard as you do for your community.

That’s why we create data-rich modules and websites designed to make your visitor take notice — without complicating your day.

From our Core4 modules and comprehensive websites to our research and analysis, videography and collateral design, Aha! Creative works as your on-call marketing department when you need us.

Aha! Creative Begins Work on Phase Three of the Branding and Awareness Campaign for the Alabama Partnership for Children

The Alabama Partnership for Children (APC) has renewed its partnership with Aha! Creative to begin Phase Three of the “Feed Me Words” campaign. In 2019 Aha! Creative and APC began Phase One by creating the “Feed Me Words” campaign, a statewide initiative to help get Alabama families connected with vital resources aimed at increasing the language nutrition of young children from birth to three years of age. The initial launch of the program included a branding strategy and comprehensive social media marketing plan to increase awareness of the Feed Me Words initiative in Alabama.

During Phase One of the campaign, they established strategic positioning through the execution of the brand look and messaging and launched a streamlined and easy-to-use website targeting extended families with young children.

Phase Two of the campaign included a statewide social media marketing strategy employing multiple audience groups, messaging, and imagery to boost awareness of the resources offered by the Feed Me Words initiative. As a result of the social media campaign there were:

• Over 2 million people reached (unique visitors)
• Over 51 million social media ad impressions
• 14,079 website visitors
• 14,512 website sessions over 7 months, 83% via social media
• 37 million video plays on Facebook and YouTube combined
• 36,162 link click-throughs via Social Media

Phase Three of the campaign, currently in process, includes a brand refresh for Feed Me Words, which will consist of a new logo and website, along with the creation and production of a brand video, which will be used in broadcast and digital channel streams throughout the state. To see the current Feed Me Words website, click here.

AEROready™

Aerospace community certification specialist, AEROready™, asked Aha! Creative to build a brand and logo mark, and a website for their company. AEROready™ provides deep analysis of hundreds of site selection criteria to certify and validate a community, region, or site as ready for an aerospace industry. AEROready™ provided the data, analysis, and certification integral to Eastern Kentucky’s successful recruitment of the $1.3 billion Braidy Industries facility to the area. We are proud and honored to be a marketing partner to AEROready™. Congratulations on your fine work!

“Aha! is an incredible, small creative firm with a big national reach. Experts at marketing strategy, social media & digital marketing, website design, and print design, Aha! Creative excels in brand development and placing the right message in the right place on the right platform.

Delta Strong, Appalachian Sky, Galveston County TX, and AEROready™ are four recent economic development branding and website successes.

Aha! Creative has played a huge role in the branding and marketing of my company, Common Sense Economic Development, LLC, and built the aeroready.us website. They provide extraordinary service.”

— Robert Ingram, President/CEO Common Sense Economic Development, LLC

Franklin Homes

National homebuilder, Franklin Homes came to us for a complete web redesign. The Franklin Homes national dealership network will use the site to promote and provide information about the aesthetics, benefits, and structural quality of their structures. We created a beautiful site with special features like the Design Studio and information on these unique products. In the Design Studio visitors can choose different options to put in their new home. We are very excited to partner with a great company that creates such beautiful homes at affordable prices. Check it out at franklinhomesusa.com

Build your new home on the Franklin Homes’ website Design Studio.

Galveston County, Texas

Aha! Creative and our Economic Development Services platform Insyteful™ just launched developgalvestoncounty.com, a state-of-the-art Economic Development website, showcasing the vibrant communities of the county – presenting and marketing the many assets of the Gulf’s Gateway to Texas. This site incorporates several of our proprietary web functions and features, and launched in April of 2017.

Appalachian Sky

This tri-state regional entity selected us to provide branding, website, and print collateral promoting this economic development association focusing on the aerospace industry. This economic development project in conjunction with our other client, AEROready™ has played an integral role in bringing Braidy Industries into Eastern Kentucky, this $1.3 billion dollar aluminum mill and 500 jobs in Greenup County.